Whenever you meet social media sceptics you can use some of these stats and the following video to help explain whats going on here:
Facebook currently has over 250 million users. 120 million users log onto Facebook at least once each day. 30 million users currently access Facebook through their mobile devices. In fact, people that use Facebook via their mobile devices are almost 50% more active on the social network than non-mobile users.
Social Networks are for Kids?
45 – 54 year olds are the top demographic on Twitter (according to the April 2009 comScore). 25 – 34 year olds follow closely behind at second.
There are over 200,000,000 blogs. 54% of bloggers post new content or tweet daily.