The money of colour: What brand colours say about your business
24Sep12

Is colour important when designing a brand or product? You bet it is!

Studies show that a product’s colour influences 60-80% of a customer’s purchasing decision. So before you invest all that time and effort in explaining all the rational reasons why someone should buy your product, make sure you have the colour right.

This excellent infographic from the team at Column Five and Marketo explains which colours work best for different products and objectives.

True Colors: What Your Brand Colors Say About Your Business by Marketo

Posted under Infographics, marketing

Written by Craig Wilson


One Response to “The money of colour: What brand colours say about your business”

Brand colors also play a vital role in business..So when designing a brand or product choosing the color is also important!!

Comment by Media Jobs on September 24th, 2012

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