Prime falls short despite No.1 show

28Oct08

A year ago this week in 2007 Prime was thought to have finally caught the NBN dogs tail missing out on its first head to head battle with the leading rated station by 0.5. Fast forward a year and the ratings tell a much different story with NBN the clear overall leader. However Prime does have 5 of the Top Ten rating shows – and Packed To The Rafters a definite winner.

Most watched programs:
1 Packed To The Rafters PRIME 116000
2 NBN Evening News Monday to Friday NBN 100000
3 Find My Family PRIME 90000
4 NBN Evening News Sunday NBN 90000
5 60 Minutes NBN 88000
6 Spicks & Specks ABC 83000
7 The Force – Behind The Line PRIME 83000
8 NCIS TEN 81000
9 Medical Emergency PRIME 81000
10 The Zoo – Tue PRIME 80000

Audience Share
Week 43 2008  Week 43 2007  Prog 2008   Prog 2007
NBN     30.8                29.1                   33.6               34.3
PRIME  24.6                28.6                   23.5               25.1
TEN      20.0               20.5                   18.9               18.4
ABC     17.8                16.4                   17.1               16.3
SBS       6.3                  5.3                     6.4                  5.9

Popularity: 1%