Newcastle TV ratings week ending 4 April 2009

7Apr09

As we enter the first ratings recess of 2009, it seems that NBN and the ABC are the big overall winners in the Newcastle region. NBN has had a solid start to the year and are currently 2 points better than their progressive ratings totals last year. Likewise ABC have lifted 1.3 points so far this year against their 2008 performance.

On the other hand, total audience ratings for Prime down and Southern Cross TEN has maintained similar figures. Prime have dropped 4.1 points on their progressive ratings against last year, while SC TEN are returning almost identical figures to 2008.

Of course the overall ratings figures don’t tell the full story of how the stations are performing with various demographics, but NBN would be very pleased with the current results.

Most watched programs:

1. Underbelly: A Tale of Two Cities NBN 104000

2. NBN Evening News Monday to Friday NBN 97000

3. Find My Family Prime 94000

4. NCIS TEN 87000

5. New Tricks Rpt ABC 85000

6. The Farmer Wants A Wife NBN 83000

7. RSPCA Animal Rescue Prime 82000

8. Live Friday Night Football NBN 81000

9. NBN News Sunday NBN 79000

10. NBN Evening News Saturday NBN 79000

Station ratings:

Week 14 2009     Week 14 2008    Prog 2009    Prog 2008

NBN                  33.9                      33.5                33.8             31.7

PRIME               20.1                      24.1                21.5             25.6

TEN                  18.9                      18.4                19.6             19.3

ABC                  21.2                      17.1                18.0             16.7

SBS                    5.2                        6.9                   6.3               6.7

Popularity: 1%