This post has nothing to do with Media, Marketing, start-ups or Inbound Marketing. Instead its about the fact that my home town of Newcastle has just been listed by Lonely Planet as one of the 1o best cities in the world to visit in 2010. I just wanted to record this for posterity.
I’m proud to come from Newcastle. It’s town that has never had it easy. We’ve taken our lumps over the years (earthquake, major industry withdrawal, flooding) and have been poorly neglected by government at both State and Federal level despite contributing significantly to the economy. We don’t complain, and we just smile at those who condescendingly dismiss Newcastle as an unfashionable old steel town.
Why? Because we all know how bloody good it is to live here. And now Lonely Planet is letting the cat out of the bag.
Is Newcastle one of the Top Ten cities of the world (as has been misnamed in reports following the Lonely Planet listing)? Who can ever answer that? Its totally subjective.
What I do know is that I have lived in Scandinavia and several parts of the USA. I have traveled to many countries of the world and I’ve also been lucky enough to make the choice about where I was going to settle, raise a family and start a business. That choice was Newcastle.
We still have a long way to go to improve the decaying areas of Newcastle. We still seem to have a segment of the community who fear change and are determined to stop progress. We still are neglected by government. But those who live here also know the tide has begun to turn and pretty soon we’ll have the investment and infrastructure to match the amazing natural resources we enjoy. Beach, harbour, bushland, stunning nearby waterways in Lake Macquarie and Port Stephens and word class vineyards just up the road.
Drop by and say hi.
Following article taken from News.com.au
NEWCASTLE has been named as one of the top 10 must-see destinations in the world according to Lonely Planet’s ‘Best in Travel 2011’ book.
Cities like London and Paris failed to make the list, with the NSW harbour city ranked ninth the selection.
The authors have described Newcastle as “underrated”, saying the city has been “overshadowed by its bigger, bolder and better-known sibling, Sydney”.
However Sydney, and Melbourne, have never made the list before as they are “too dull”.
Lonely Planet Asia Pacific travel editor Shawn Low said the book aims to inspire travellers to pick lesser known cities to explore.
Mr Low said hundreds of ideas were submitted by authors, staff and bloggers, then refined by a panel of in-house travel experts.
“The rankings come down to topicality, excitement, value for money and that special X-factor.
“We want to pick a destination that has good thing about it that has been flying under the radar a bit.
“Newcastle is a great city.”
Mr Low said that Australia’s better-know cities such as Sydney and Melbourne haven’t made the list as they are not interesting enough.
“Sydney and Melbourne are obvious choices, they are quite dull. We want to inspire people to think more broadly.”
Newcastle’s beaches, climate, night-life and arts were listed as key elements placing the city on the radar.
“Today’s ‘new’ Newcastle is a unique blend of imagination, sophistication and laid-back surf culture,” Lonely Planet‘s book says.
Tourism Hunter’s Executive Manager Sheridan Ferrier says it is an “honour” to be included in the top 10 list.
“I think it is testament to the range of experiences that we have to offer in Newcastle and is certainly attributed to our lifestyle as well,” Ms Ferrier told ABC News.
The city’s most bizarre sight, according to the authors, is the dome-shaped Queens Wharf Tower, which is 40m tall.
The city receives over 100,000 visitors per year.
Other cities to make the list include New York City, US; Tangier, Morocco; Tel Aviv, Israel; Wellington, New Zealand; Valencia, Spain; Iquitos, Peru; Ghent, Belgium; Delhi, India and Chang Mai, Thailand.
You might also want to read this by Renew Newcastle Founder Marcus Westbury