NBN To PBL??
27Apr07

A strong rumour is circulating that NBN is about to be sold to PBL Media. An insider claims that SP Telemedia is shortly going to request a trading halt on its shares, pending a major announcement on the sale of NBN to PBL Media next week.

It is claimed that an announcement is due to the ASX Tuesday afternoon.

Furthermore the insider claims that the NBN brand will remain in place until 5.59pm on June 3. NBN News will fall into line with the network. 6pm Nine News, 6.30pm ACA.

Late this afternoon a source close to the network said a sale has yet to take place and an announcement will not be made on Tuesday.

Either way, it seems there is about to be some major announcements regarding the future of NBN Television.

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3 Responses to “NBN To PBL??”

This is big…Will Newcastle lose more local content? Is there space for a new media provider? Media Hunter what’s your view?

Comment by Gordon Whitehead on April 28th, 2007

The potential loss of more local content is a major concern. The region has seen a serious decline in local media coverage over the last decade due to the centralisation of media resources.

At this stage the NBN story is only conjecture. If PBL does buy NBN then there is a certain cost-saving logic in dumping local news. However, it could prove to be a poor tactical move from a ratings perspective.

We will comment in more depth as story unfolds.

Comment by Craig Wilson on April 28th, 2007

Seems to me it would be better if SP Telemedia purchased NINE, after all NBN is the top rated station (in Newcastle at least) or maybe the idea is that PBL wants to be able to claim a ratings victory… somewhere, NBN has a market share that NINE can only dream of.

Comment by Owen Murray on November 11th, 2009

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