NBN first daylight second

2Jun08

Newcastle TV ratings week 22, 2008

2007 ended with NBN very concerned about how close Prime were getting to them and how they would fix the problem. Meanwhile Prime were supremely confident about their line-up and the fact that they were now able to put up a  real fight in Newcastle.

2008 has begun with NBN on top and widening the gap by mid-year. If last week is any guide, then Prime have a few problems. TEN remains at about the same level as last year.

Also of interest is the return of larger viewing audiences as the weather has cooled and the days have shortened. Last week NBN saw the sort of numbers they used to enjoy, with Sunday News pulling 132,000 viewers and several other programs over the 100,000 mark.

Most watched programs:
1    NBN News Sunday    NBN    132000
2    60 Minutes    NBN    105000
3    Fire 000    NBN    105000
4    Search & Rescue    NBN    103000
5    Domestic Blitz    NBN    101000
6    NBN Evening News Saturday    NBN    99000
7    NBN Evening News Monday to Friday    NBN    96000
8    CSI: Crime Scene Investigation    NBN    92000
9    Sea Patrol II – The Coup    NBN    91000
10    NCIS    TEN    90000

Station ratings:
            Week 22 2008    Week 22 2007    Prog 2008    Prog 2007
NBN                35.6                    36.8            33.0            35.0
PRIME             21.5                    23.7            24.2            25.8
TEN                18.3                    17.4            19.1            19.1
ABC                17.7                    16.0            17.0            17.0
SBS                  6.8                       6.1              6.6              6.6

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