How Austin – home to SXSW – stays vibrant with tech and innovation
19Mar12

A growing theme on this blog has been about how to grow a smart and innovative city. Its something we’ve been tackling here in Newcastle as we evolve from our old industrial base to something more vibrant and sustainable.

One model we’ve been looking at is Austin, Texas. Over the last decade Austin was the 3rd fastest growing city in the USA, booming to its current population of 790,000.

Its no coincidence that Austin is home to the famous SXSW festival, part of which is one of the biggest tech industry events in the world. This has led to Austin becoming home to around 3900 tech companies employing over 100,000 people.

Here is a 30 second video from Susan Davenport, senior vice president of the Austin Chamber of Commerce explaining how technology and innovation have helped build a great city.

One Response to “How Austin – home to SXSW – stays vibrant with tech and innovation”

[...] like Austin in Texas have over 1/8 of the population working at the 3900 tech companies in the area (more info here). Newcastle could attract a similar tech community to enjoy our amazing beaches, relaxed lifestyle [...]

Comment by Newcastle near back of queue for NBN. What should we do? | Media Hunter on March 29th, 2012

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About Me

Craig Wilson - the Media Hunter

Craig Wilson a leading social media and online marketing consultant with a passion for effective inbound marketing. He is managing director of Sticky, a digital agency based in Newcastle, Australia that has evolved to encompass:

1. Sticky Advertising
2. Get Sticky - Inbound Marketing
3. NLYZR - a website analytics and SEO service.
4. URBAN INSIDER - online magazine.

Media Hunter is a forum for exploring modern media, marketing and start-ups and how and these rapidly evolving areas affect the media, marketers and consumers.

Craig is a contributor to the collaborative series of world-wide marketing books The Age of Conversation 1, 2, 3. He contributes to Marketing Magazine and Digital Ministry and is often called on by media to comment on industry news. Craig is regularly invited to speak on media issues, especially social and digital media, at various events around Australia. He was a speaker / panelist at the 2009 and 2010 Australasian Media and Broadcasting Congress and has addressed conferences for some of Australia's leading organisations on topics ranging from Search Engine Optimisation, the changing media and marketing landscape and inbound marketing.