I’ve been pretty interested in the launch of Google+. Not because I’m a social network nut but because in my opinion G+ sends a very clear signal about how social media and search are inevitably blending.
Now it seems every second day Google’s big plan seems to be revealed a little more.
The latest news is that Google+ profile images are appearing besides search listings, although seemingly only when you are logged in to your Google account.
This is a significant change to search. Having an image turn up in the search results attracts your attention and could definitely lead to improved click-through-rates even if the listing is not at top of page 1. Combine that with the +1 results showing up in your search and you start to see a very different vision of where search is going.
Search and social media and merging folks and those who understand this will have a big advantage.