The 4th annual Australasian Media and Broadcasting Congress will be held in Sydney from 31 August to 3 September 2009 and I am honoured to have been invited to present on two panels at this […] Read More
Did you realise that the Internet is now the most consumed media in Australia? According to the 2009 Nielsen Annual Internet and Technology Report the average Australian spends 16.1 hours per week online. This is […] Read More
From Adnews magazine 31 July 2009 Nearly 80% of surveyed young Australian mums-to-be use the internet to research a purchase, according to a study conducted by Kidspot. The online research surveyed 2982 Australian woman who […] Read More
This post originally appeared at Marketing Magazine in July 2009: The digitisation of media has led to a power shift in the producer/publisher relationship. Marshall McLuhan famously pointed out in 1964 that the medium is […] Read More
Over at Marketing Magazine I have a new piece titled Its the package not the platform which discusses how the digitisation of media has led to a power shift in the producer/publisher relationship. I believe […] Read More
I’ve been reading Neil Shoebridge in BRW for years and admire the fact that he always tells it like it is. In the current issue of BRW he is doing just that. His piece, “Advertising […] Read More
Is television advertising under threat in Australia? Earlier this week Robert Morgan, executive chairman of the Clemenger advertising group, wrote an excellent piece for The Australian. He argued that TV in Australia is suffering due […] Read More
Source: briansolis.com This past weekend the Twitterverse spoke-out in exasperation and opposition against traditional media networks (CNN specifically) and the absence of instantaneous coverage of the Iranian election and the resulting fallout. “We the people” […] Read More
This post originally appeared on MarketingMag.com.au in January 2009 The dawning of the digital age has created much hand-wringing among traditional media providers and the advertisers who feed them. A plethora of new options has […] Read More
Web technology continues to encroach on traditional media at a rapid pace. While many US newspapers give way to online, television is also being transformed by new technology. Here are some examples coming out of […] Read More
Digital Marketing Consultant
Craig Wilson a leading digital and inbound marketing consultant who was recently ranked globally as one of Top 100 SEO Experts to follow. He is managing director of Sticky, a digital agency based in Newcastle, Australia and co-founder of DiG Festival.
Media Hunter is a forum for exploring modern media, marketing, start-ups and innovation.
Craig is a contributor to the collaborative series of world-wide marketing books The Age of Conversation 1, 2, 3. He has contributed to Marketing Magazine and Digital Ministry and is often called on by media to comment on industry news. Craig is regularly invited to speak on media issues, especially social and digital media, and at various events around Australia on topics ranging from Search Engine Optimisation, the changing media and marketing landscape and inbound marketing.Read More...
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